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For Founders and Business Leaders

The Growth PartnerYou Call When ItReally Matters.

I partner with founders and business leaders to build predictable revenue, attract capital and create strategic partnerships that accelerate growth.

Shantanu Phansalkar — commercial growth partner to founders and business leaders

Shantanu Phansalkar

Shantanu Phansalkar

0+

Years

Commercial & B2B growth

0+ Cr

Pipeline

Generated

0+ Cr

Revenue

Currently managing

0+

Markets

International experience

I have partnered and worked with

Companies and brands worked with across India, the GCC and international markets

25+ years of commercial execution

Not theory. A career of building.

Build. Lead. Grow. Connect. Recognise. Create. Six things I have done repeatedly, inside real businesses, across India, the GCC and international markets.

01

Build

Built commercial engines from the ground up

Sales structures, pricing, qualification, pipeline discipline and operating cadence — built inside real businesses, not slide decks.

25+ years across India, the GCC and international markets

02

Lead

Led revenue as an operator

Commercial leadership roles carrying the number, the team and the forecast — currently VP & Head of Growth at TBI Corn Limited.

₹350+ Cr currently managing

03

Grow

Grew markets, exports and enterprise accounts

Market entry, distribution, enterprise account development and export growth across a 16-market footprint.

₹761+ Cr generated

04

Connect

Convened founders, investors and business leaders

Summits, forums and institutional platforms that brought senior operators and capital into the same room.

21,000+ founders, executives and investors convened

05

Recognise

Recognised by partners and institutions

Awards from ITC Limited, Dubai Economy and regional business bodies for commercial partnership and market development.

International awards and recognition

06

Create

Codified the patterns into systems

The commercial problems repeated across industries. Predictable Revenue OS is the system built from those patterns.

Predictable Revenue OS

Three ways I create value

Growth. Capital. Strategic Partnerships.

Most businesses do not need more effort. They need the right system, the right capital and the right relationships — working together.

01

Growth

Build A Predictable Revenue Engine.

Turn fragmented sales activity into a repeatable growth engine that creates better opportunities, converts more revenue and scales without proportionally increasing effort.

02

Capital

Attract The Right Capital.

Position the business, opportunity and growth story to attract the right investors and create the capital base required for the next stage.

03

Strategic Partnerships

Create Relationships That Accelerate Growth.

Identify and build strategic partnerships that unlock customers, markets, distribution, capabilities and opportunities that would take much longer to create alone.

Where the work happens

The businesses I build growth inside.

Commercial leadership carried inside real operating businesses — with the number, the team and the forecast.

TBI Corn Limited

Building Growth At Scale.

A listed corn wet-milling business supplying starch, sweeteners and derivatives to food, beverage, pharma and industrial customers across India and international markets.

VP & Head of Growth — commercial strategy, enterprise accounts, exports and revenue operations.

Revenue managed
₹350+ Cr
Export markets
16+
Forecast accuracy
97%
Recognition
ITC Valuable & Trusted Partner, 2025

Aone Legacy

Building Businesses That Become Assets.

A real estate development group building residential and commercial projects across Pune and Mumbai, with a portfolio of delivered and upcoming developments.

Commercial growth, positioning, partnerships and investor relationships.

Focus
Residential & commercial development
Markets
Pune · Mumbai
Portfolio
Delivered & upcoming projects

The latest system I'm building

The Latest System I'm Building. Grow Your Revenue Faster. Without Working Harder.

After 25+ years of seeing the same commercial problems appear across different businesses, I started turning those patterns into systems.

Predictable Revenue OS is the latest.

01

Know

Understand the market, the money and the real constraint.

02

Target

Choose the accounts and segments worth the effort.

03

Understand

Learn what the buyer actually decides on.

04

Engage

Create relevant conversations at the right level.

05

Convert

Qualify, price and close with discipline.

06

Learn

Read the data honestly, keep what worked.

07

Next campaign

Compound the learning into the next cycle.

Watch

See How I Think About Growth.

A walkthrough of the commercial engine — from market targeting and opportunity creation to conversion, customer growth and expansion.

Predictable Revenue OS — explained end to end

8 minutes

Media & institutional platforms

Covered by the press. Not by paying for it.

Summits and platforms I built and led were covered across international and regional media — earned coverage, zero media spend.

CNNCNBC ArabiaDubai TVAl ArabiyaWAMSky News ArabiaDubai OneCity 7 TV

CNN

Global Innovation Summit covered on CNN

Sky News Arabia

Sky News Arabia on the Global Innovation Summit

Dubai One

Dubai One on the Global App Summit

City 7 TV

City 7 on the SME World Summit

The rooms

Conversations with the people who built the businesses.

Interviews and sessions with chairmen, founders and CEOs of some of the region's largest business groups — recorded, unscripted, on the record.

Al Habtoor Group

Mohammed Khalaf Al Habtoor — Executive Leadership

Danube Group

Rizwan Sajan — Chairman

DMCC

Ahmed Bin Sulayem — Executive Chairman & CEO

Sobha Group

PNC Menon — Chairman

Jumeirah Group

Gerald Lawless — President & CEO

RAKEZ

Ramy Jallad — CEO

Recognition

Recognised by the partners and institutions I worked with.

2017

MENA Business Leader Award

Regional recognition for commercial leadership and market development across the Middle East.

The network

Growth moves through relationships.

Over 25 years I have built a network of founders, CEOs, investors, developers and business leaders across India, the GCC and international markets — and a community where predictable growth gets discussed openly.

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LinkedIn

Professional network

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Apex Growth Forum

Where predictable growth is built

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Facebook

Apex Growth Forum page

Network
FoundersCEOsInvestorsDevelopersBusiness leaders

Resources

Take The Thinking With You.

The frameworks, systems and commercial thinking behind the work — written down.

Free download

The B2B Growth Blueprint

A practical operating guide to building a predictable revenue engine — how the system works and where to start. Sent straight to your inbox.

Commercial Intelligence Assessment

Diagnose the strength of your commercial engine.

The Vault

Long-form thinking on revenue, markets and execution.

Insights

Practical commercial writing for founders and operators.

Honest answers

The questions serious people ask before they trust you.

Are you an operator or a consultant?

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Operator first.

I currently lead commercial growth at TBI Corn Limited, with responsibility across strategic accounts, pricing, new-business development, exports and revenue operations.

Predictable Revenue OS is the commercial framework I built from that operating experience.

Does the framework work outside one industry?

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The businesses and markets change. The underlying commercial principles are remarkably consistent.

My experience spans B2B, manufacturing, food and ingredients, media, real estate and international markets across India, the GCC and beyond.

We already have a CRM and a sales team. What changes?

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A CRM is a tool. A commercial system is how the organisation makes decisions.

The difference is usually found in qualification, ownership, pricing, pipeline discipline, forecasting, account strategy and the operating rhythm connecting them.

Where did Predictable Revenue OS come from?

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25+ years of commercial execution across India, the GCC and international markets.

I built it by documenting the patterns that repeatedly created growth — and the failures that repeatedly prevented it.

What does a conversation with you look like?

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No scripted pitch.

We start with the commercial reality: where revenue comes from, where growth is coming from, where friction exists and what opportunity may be available.

Then we decide whether there is a reason to continue.

Are you available for partnerships or other opportunities?

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I'm open to conversations where there is a meaningful commercial opportunity, strategic fit or problem worth solving.

The right conversation starts with the opportunity, not a predefined transaction.

What's The Change That Matters Most Right Now?

Tell me what you're trying to grow, build or unlock.