This site collects the minimum information needed to have a useful commercial conversation with you — nothing more. Nothing is sold, and nothing is shared for advertising.
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Contact details you submit voluntarily — name, work email, phone number, company and the context of your enquiry — through the contact form, the Commercial Intelligence Assessment, resource downloads and booking requests.
Assessment responses you provide so a report can be generated and discussed with you.
Basic technical and analytics data such as pages viewed, referring source, approximate location, browser and device type.
To respond to your enquiry, prepare your assessment report, and share the resources you requested.
To send occasional operator insights when you have asked to receive them. Every email carries an unsubscribe link.
To understand which content is useful and improve the site.
Information is never sold, rented or shared for third-party advertising.
Trusted processors are used strictly to operate the site — hosting, database, email delivery and scheduling. They process data on instruction only.
Enquiry and assessment records are retained only as long as needed for the conversation they relate to, or until you ask for removal.
You may request access to, correction of, or deletion of your information at any time, and withdraw consent to email at any time.
The site uses only the cookies and local storage needed to keep the site working and to measure aggregate traffic. No advertising or cross-site tracking cookies are set.
For any privacy request, use the contact page.